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Would iPad 3 Spoil Apples Under the Tree?

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The release of a new version of Apple’s tablet in February might rankle those who give or receive an iPad this month.

The company may be gearing up for its release of the iPad 3 in just two months, according to a report by Richard Gardner, an analyst with Citigroup Global Markets, citing several unnamed sources.  The news might seem a cruel joke to those giving and receiving an iPad this month, but it’s unlikely to keep gadget buyers from holding off, analysts say.

Customers no longer expect new releases to be timed to the holidays, says Robert Passikoff, the founder of Brand Keys marketing firm. “Technology is playing a leapfrog game of delight-expectation, delight-expectation. We enjoy trading up.”

But if the iPad 3 really is just around the corner, it may be worth it to delay gratification, says Mark LoCastro, spokesman for DealNews.com. “If the cost of an iPad 2 doesn’t decrease rapidly in the coming days/weeks or in time for the December holidays, people should wait to buy the iPad 3.”

For those unwilling to wait, there is another option: buy the iPad 2 and then sell it when the new one comes out. IPads retain their value better than most gadgets, says Alex Goldfayn, founder of TheTechnologyTailor.com. The going resale rate for iPads is 70-90% of the full market price, he says.

And Gift givers shouldn’t worry about their presents getting upstaged at the next Apple keynote. Daniel Post-Senning, great-great grandson of the grand dame of etiquette Emily Post, who founded the Emily Post Institute, believes there’s nothing inappropriate about giving an iPad 2 this holiday season: “If you’re always anticipating the release of the next thing, you’d never get anybody anything.” Post-Senning suggests writing a personal note to brace your loved one for any imminent upgrade. “I love giving a gift with a little story,” he says. “You could write a card like, ‘Here’s to wishing the iPad 3 doesn’t come out too soon.”

Others believe there’s less need for such good manners or good sense when it comes to paying for upgrades. “We are American,” says retail analyst Jeff Green, “and we need our toys now.”

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    • Financial Mentor points you tarowds building passive income, playing with retirement calculators, and dispelling myths about money management. It’s basic Money 101 stuff, but it’s solid advice.

    • During Republican administrations, eiocomnc problems need to be invented if they don’t exist and exaggerated if they do. Maybe you should brush up on your Alinsky.As an unskilled worker, I have generally become worse off during Republican administrations, and especially during Reagan’s two terms.I have been unable to identify ANY type of economy which is “good” for unskilled workers, and have personally found eiocomnc boom to be bad for unskilled workers. So it’s easy for me to recognize – no need to invent – eiocomnc problems under Republican administrations.Reagan and Clinton were both bad for unskilled workers, but under Reagan I faced five rent increases in five years, while under Clinton I had stable, below-market housing. (In my case, this reflected a combination of hard work and luck.)The difference between a liberal and a conservative is: A liberal will tax you in order to warehouse the poor in subsidized housing in someone else’s neighborhood…a conservative won’t tax you and will just offer a NIMBY shrug when the poor can’t find affordable housing.

    • Venezuela is just following the lead of obama and the US gmnrevoent. Take over all major industries, while at the same time keep telling the ignorant public that you don’t want to do it, but you had to in order to keep the whole system from crashing. I pray our brothers and sisters in the USA will wake up to what this marxist is doing before it is too late!All Honduran’s should be proud of their voting in Sunday’s election. We proved to the world that we are a free democratic and will decide our own internal affairs.

    • There’s always the argument to wait. Why stop at the iPad 3 when you know the iPad 4 will come out? If the purchase of a tablet is completely optional and there’s no pressing need, sure, hang out and wait for the next great thing. Of course a lot of people were way off on their projections about the latest iPhone, and there is nothing to say they are not equally wrong about iPad 3. So you may spend the next six months waiting for it, time that could have been spent enjoying the myriad benefits and joys of iOS 5.

    • There’s not getting between the iSheep and the Apple Store.

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  • Pay Dirt examines the millions of consumer decisions Americans make every day: What to buy, how much to pay, whether to rave or complain. Lead written by Quentin Fottrell, the blog examines these interactions, providing readers with news, insight and tips on shopping, spending, customer service, and companies that do right – and wrong – by their customers. Send items, questions and comments to quentin.fottrell@dowjones.com or tweet @SMPayDirt.

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