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131.79MDow Volume:
Avg Vol: 112.32M
Unchanged
186
Decliners
2190
Advancers
4209
Price Chg %Chg 1 Day
Range: 1 Day
  • 1 Day
  • 5 Days
  • 1 Month
  • 3 Months
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Dow
/quotes/zigman/627449/realtime 16,643 -12 0.07%
Nasdaq
/quotes/zigman/12633936/realtime 4,828 +16 0.32%
S&P 500
/quotes/zigman/3870025/realtime 1,989 +1 0.06%
GlobalDow
/quotes/zigman/629063/realtime 2,373 +13 0.54%
Gold
/quotes/zigman/662444/delayed 1,133 +11 0.95%
Oil
/quotes/zigman/2331095/delayed 45.33 +2.77 6.51%
FTSE 100
/quotes/zigman/3173262/delayed 6,248 +56 0.90%
DAX
/quotes/zigman/2380246/delayed 10,299 -17 0.17%
CAC 40
/quotes/zigman/3173214/delayed 4,675 +17 0.36%
FTSE MIB
/quotes/zigman/1482176/delayed 21,994 -208 0.93%
IBEX 35
/quotes/zigman/2759620/delayed 10,353 +63 0.61%
Stoxx 600
/quotes/zigman/2380150/delayed 363 +1 0.28%
Asia Dow
/quotes/zigman/6959860/realtime 2,798 +45 1.64%
Nikkei 225
/quotes/zigman/5986735/delayed 19,136 +562 3.03%
Hang Seng
/quotes/zigman/2622475/delayed 21,612 -226 1.04%
Shanghai
/quotes/zigman/1859015/delayed 3,232 +149 4.82%
Sensex
/quotes/zigman/1652085/delayed 26,392 +161 0.61%
Singapore
/quotes/zigman/1709939/delayed 2,956 +11 0.36%
Euro
/quotes/zigman/16008136/realtime/sampled 1.12 -0.01 0.54%
Yen
/quotes/zigman/16008150/realtime/sampled 121.70 +0.67 0.55%
Pound
/quotes/zigman/16008140/realtime/sampled 1.54 0.00 0.07%
Australia$
/quotes/zigman/16008115/realtime/sampled 0.72 +0.00 0.03%
DXY Index
/quotes/zigman/1652083/delayed 96.15 +0.38 0.40%
WSJ $ Idx
/quotes/zigman/41508961/realtime 88.50 +0.24 0.27%
U.S. 10yr
/quotes/zigman/15866666/realtime 2.18 0.00 0.12%
German 10y
/quotes/zigman/15866409/realtime 0.75 +0.00 0.17%
Italy 10yr
/quotes/zigman/15866497/realtime 1.91 -0.02 0.80%
Spain 10yr
/quotes/zigman/15866444/realtime 2.06 +0.01 0.26%
U.K. 10yr
/quotes/zigman/15866328/realtime 1.85 -0.02 0.96%
Japan 10yr
/quotes/zigman/15866525/realtime 0.38 -0.01 2.48%
Crude Oil
/quotes/zigman/2331095/delayed 45 +3 6.51%
Gold
/quotes/zigman/662444/delayed 1,133 +11 0.95%
Corn
/quotes/zigman/7599553/delayed 374 -1 0.20%
DJIA F
/quotes/zigman/38649152/delayed 16,632 -18 0.11%
S&P F
/quotes/zigman/30356461/delayed 1,986 -3 0.15%
Silver
/quotes/zigman/3134148/delayed 15 +0 0.89%

Quotes

Symbol Price Change % Change
FB /quotes/zigman/9962609/composite 91.01 1.28 1.43%
AAPL /quotes/zigman/68270/composite 113.29 0.37 0.33%
GOOG /quotes/zigman/30194416/composite 630.38 -7.23 -1.13%
BAC /quotes/zigman/190927/composite 16.36 -0.08 -0.49%
C /quotes/zigman/5065548/composite 53.28 -0.16 -0.30%
F /quotes/zigman/264304/composite 13.74 0.18 1.33%
T /quotes/zigman/398198/composite 33.29 -0.15 -0.45%
BP /quotes/zigman/247026/composite 33.26 0.23 0.70%
GE /quotes/zigman/227468/composite 25.16 0.15 0.60%
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Rates »

5 yr CD
1.5%
2 yr CD
0.8%
1 yr CD
0.6%
MMA $10K+
0.3%
MMA $50K+
0.4%

National averages from Bankrate.com

You Don’t Need Another Credit Card, You Need A Better One.
Avg. APR Last Week 6 Months
Low Interest 11.62% 11.62% 11.53%
Business 12.85% 12.85% 12.85%
Student 13.14% 13.14% 13.14%
Balance Transfer 14.12% 14.12% 14.00%
Airline 15.10% 15.10% 15.15%
Reward 15.14% 15.14% 14.99%
Cash Back 15.27% 15.27% 15.26%
Instant Approval 18.00% 18.00% 17.93%
Bad Credit 22.73% 22.73% 22.48%
Source:CreditCards.com

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Is the Kindle Fire Costlier Than the iPad?

Amazon’s Kindle Fire tablet helped account for a  35% spike in sales during an otherwise disappointing fourth quarter, the company reported today. Though buyers may have been attracted to its $199 price – less than half the cost of an iPad — what many don’t realize is that in the long run Kindles can be more expensive to own than other tablets.

Getty Images

Consumers snatched up an estimated 6 million Kindle Fires last quarter, according to Jordan Rohan, an analyst for Stifel Nicolaus — making it the second most popular tablet on the market after Apple’s iPad. At just $200 a pop, the price of the Fire is hard to beat, says R.J. Hottovy, an equity analyst for Morningstar who covers Amazon.com. But differences in the way people use the competing devices could actually lead Kindle Fire users to spend more cash on content such as books, movies and games than iPad users do, experts say. While the Kindle Fire has tablet capabilities, allowing users to stream videos and play games, most people still use them for e-books, says Alex Goldfayn, chief executive of the Evangelist Marketing Institute, a technology consulting firm. “People are still buying the Kindle Fire probably to read books first,” says Goldfayn. “The additional tablet capabilities are a nice bonus.” (Amazon declined to comment.)

Indeed, Kindle Fire owners surveyed by RBC Capital Markets said they mainly use the device for reading, with 80% of Fire owners surveyed saying they have bought e-books and the average user buying about five e-books each quarter, and roughly three paid apps. iPad users, on the other hand, are more likely to use their devices with less expensive apps that let them video chat, stream media and play games, says Goldfayn. Consider, the average app costs $2.99 while the average e-book costs $9.99, according to estimates from RBC Capital Markets. And many more apps are available for $0.99 or less, adds Goldfayn.

Analysts estimate that Amazon actually loses money on the Kindle Fire hardware. While it sells for $199, it costs roughly $202 to make, according to estimates from RBC Capital Markets. Throw in marketing and shipping costs and Amazon could be losing roughly $18 for each Kindle Fire it sells. But the company makes up some of that loss in the revenue it reaps from content purchased on the device, says Hottovy. For instance, RBC estimates that Kindle Fires generate an additional $136 each in income for Amazon over the lifetime of the device, most of that due to revenue from e-books. And while Amazon may be earning more than $100 on content sales from each Fire, consumers are actually spending much more. Every five e-books generates about $15 in revenue for Amazon, but the books cost consumers roughly $10 each, according to RBC.

To be sure, the low price of the Kindle Fire may be appealing to a different customer than the iPad, says Hottovy. “The low price point is probably the most compelling aspect more than anything else,” says Hottovy, who expects the price to stay close to $200 in the near term. And despite the fact that many users primarily turn to the Fire for e-books, Amazon has enough digital content available in terms of video, music and other media to make it a competitive tablet device, according to a report by Forrester Research. Also, the popularity of the Fire could spark the development of more Android based tablet apps, the report says.

Comments

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Comments (5 of 24)

View all Comments »
    • The iPad is super sexy stuff and the kindle is mere kindling ready for a match.

    • check this link, chanel 2011 with low price

    • The Kindle costs more because people buy more expensive things for it? That doesn’t make any sense what kind of logic is that to base an article on? They’re comparing users doing different things on each, that isn’t a cost comparison that’s just idiocy. How about doing a cost comparison on using both of them as e-readers instead of comparing users reading books on the kindle to users playing angry birds on an ipad.

    • I agree with theme of the other comments, faulty logic. This is the worst article I have ever read in WSJ. If the editors continue to fill up the pages with such tripe, I will be canceling my subscription!

    • I’m not sure how buying books equates to making the Kindle more expensive. If I didn’t have the Kindle, I’d buy the hard copy of the book anyway. If I had an iPad, I’d still buy the book and use the Kindle app. So I don’t really understand the logic here. If I spend $50 in books that I would spend no matter what tablet I had, then spend $500 for an iPad, how is that cheaper than $200 for a Fire plus the $50 in books? Plus, as Vince said, there are lots of free books, and I have yet to pay for an app either (I check the app store everyday to see what the free app of the day is!).

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MarketWatch - Stock Market Quotes, Business News, Financial News
Bulletin
Investor Alert
need to know
By this measure, worst is over for U.S. stocks
Staples, Office Depot to delay close of merger
PBF Energy chemical leak in Del. refinery
Drug maker Cortendo files for IPO
‘War Room’ could be box-office surprise
Oil scores biggest weekly gain since 2009
Ashley Madison CEO steps down
Amgen gets FDA OK for cholesterol treatment
Atlantic hurricanes lose sway over oil and gas
5 silly new words in the Oxford dictionary

Apple Watch debut stronger than previously thought: IDC
Apple to host Sept. 9 product event
Apple closes in on Fitbit in wearables

Craft beer acquisition by Duvel — stay small, stay beautiful
Firestone is latest U.S. brewer to join the Duvel family
10 fall beers with absolutely no pumpkin in them

Instead of flavored vodka, flavored sake?

Never use a market order when stocks are selling off
Schwab site hit by outages in busy trade stretch
Lack of fear means this correction isn’t finished

Most imposing stock ‘wall of worry’ in 5 years
Worried? With good advice, you won't be

John Bogle sees promise in market pullbacks
A strategy to make money in this crazy market
Record $29.5 billion yanked from stock funds

Roubini: Better early warning system is needed

Why you should worry and be happy that stocks aren’t a sure bet
Both worry, be happy that stocks aren’t a sure bet
This wild market is no threat to your income and spending

A sign for Moody's rating agency is displayed at the company headquarters in New York, September 18, 2012.  AFP PHOTO/Emmanuel Dunand        (Photo credit should read EMMANUEL DUNAND/AFP/GettyImages)
ADP debt-funded buyback raises Moody’s ire

Democratic leaders frustrated by Clinton’s handling of email issue
More frustration with Clinton on email issue
Poll shows Biden running stronger than Clinton
Trump: I’m OK with raising taxes on myself

Poland looks next to turn against the EU

China wins the Battle of Mountain Pass
China just undermined the U.S. Defense Department

China may be in worse shape than most of us think
What should China do to fix its economy?
Analysts dismiss fears of a China hard landing
‘Loch Ness monster’ and China's mystery rally

These are the best jobs for millennials
These are the best jobs for millennials


How momentum investing could go out of style
Momentum investing could be going out of style

Tesla Model S scores 103 on 100-point scale
Tesla Model S scores 103 on 100-point scale
Elon Musk retweets slow-driving Tesla owner
Colbert should ask Elon Musk, Kalanick this
$400,000 supercar goes up in flames

How to cope when you’re suddenly uninsured

/conga/frontpage.html 353617

Markets »

131.79MDow Volume:
Avg Vol: 112.32M
Unchanged
186
Decliners
2190
Advancers
4209
Price Chg %Chg 1 Day
Range: 1 Day
  • 1 Day
  • 5 Days
  • 1 Month
  • 3 Months
  • 6 Months
  • 1 Year
  • 2 Years
Dow
/quotes/zigman/627449/realtime 16,643 -12 0.07%
Nasdaq
/quotes/zigman/12633936/realtime 4,828 +16 0.32%
S&P 500
/quotes/zigman/3870025/realtime 1,989 +1 0.06%
GlobalDow
/quotes/zigman/629063/realtime 2,373 +13 0.54%
Gold
/quotes/zigman/662444/delayed 1,133 +11 0.95%
Oil
/quotes/zigman/2331095/delayed 45.33 +2.77 6.51%
FTSE 100
/quotes/zigman/3173262/delayed 6,248 +56 0.90%
DAX
/quotes/zigman/2380246/delayed 10,299 -17 0.17%
CAC 40
/quotes/zigman/3173214/delayed 4,675 +17 0.36%
FTSE MIB
/quotes/zigman/1482176/delayed 21,994 -208 0.93%
IBEX 35
/quotes/zigman/2759620/delayed 10,353 +63 0.61%
Stoxx 600
/quotes/zigman/2380150/delayed 363 +1 0.28%
Asia Dow
/quotes/zigman/6959860/realtime 2,798 +45 1.64%
Nikkei 225
/quotes/zigman/5986735/delayed 19,136 +562 3.03%
Hang Seng
/quotes/zigman/2622475/delayed 21,612 -226 1.04%
Shanghai
/quotes/zigman/1859015/delayed 3,232 +149 4.82%
Sensex
/quotes/zigman/1652085/delayed 26,392 +161 0.61%
Singapore
/quotes/zigman/1709939/delayed 2,956 +11 0.36%
Euro
/quotes/zigman/16008136/realtime/sampled 1.12 -0.01 0.54%
Yen
/quotes/zigman/16008150/realtime/sampled 121.70 +0.67 0.55%
Pound
/quotes/zigman/16008140/realtime/sampled 1.54 0.00 0.07%
Australia$
/quotes/zigman/16008115/realtime/sampled 0.72 +0.00 0.03%
DXY Index
/quotes/zigman/1652083/delayed 96.15 +0.38 0.40%
WSJ $ Idx
/quotes/zigman/41508961/realtime 88.50 +0.24 0.27%
U.S. 10yr
/quotes/zigman/15866666/realtime 2.18 0.00 0.12%
German 10y
/quotes/zigman/15866409/realtime 0.75 +0.00 0.17%
Italy 10yr
/quotes/zigman/15866497/realtime 1.91 -0.02 0.80%
Spain 10yr
/quotes/zigman/15866444/realtime 2.06 +0.01 0.26%
U.K. 10yr
/quotes/zigman/15866328/realtime 1.85 -0.02 0.96%
Japan 10yr
/quotes/zigman/15866525/realtime 0.38 -0.01 2.48%
Crude Oil
/quotes/zigman/2331095/delayed 45 +3 6.51%
Gold
/quotes/zigman/662444/delayed 1,133 +11 0.95%
Corn
/quotes/zigman/7599553/delayed 374 -1 0.20%
DJIA F
/quotes/zigman/38649152/delayed 16,632 -18 0.11%
S&P F
/quotes/zigman/30356461/delayed 1,986 -3 0.15%
Silver
/quotes/zigman/3134148/delayed 15 +0 0.89%

Quotes

Symbol Price Change % Change
FB /quotes/zigman/9962609/composite 91.01 1.28 1.43%
AAPL /quotes/zigman/68270/composite 113.29 0.37 0.33%
GOOG /quotes/zigman/30194416/composite 630.38 -7.23 -1.13%
BAC /quotes/zigman/190927/composite 16.36 -0.08 -0.49%
C /quotes/zigman/5065548/composite 53.28 -0.16 -0.30%
F /quotes/zigman/264304/composite 13.74 0.18 1.33%
T /quotes/zigman/398198/composite 33.29 -0.15 -0.45%
BP /quotes/zigman/247026/composite 33.26 0.23 0.70%
GE /quotes/zigman/227468/composite 25.16 0.15 0.60%
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Rates »

5 yr CD
1.5%
2 yr CD
0.8%
1 yr CD
0.6%
MMA $10K+
0.3%
MMA $50K+
0.4%

National averages from Bankrate.com

You Don’t Need Another Credit Card, You Need A Better One.
Avg. APR Last Week 6 Months
Low Interest 11.62% 11.62% 11.53%
Business 12.85% 12.85% 12.85%
Student 13.14% 13.14% 13.14%
Balance Transfer 14.12% 14.12% 14.00%
Airline 15.10% 15.10% 15.15%
Reward 15.14% 15.14% 14.99%
Cash Back 15.27% 15.27% 15.26%
Instant Approval 18.00% 18.00% 17.93%
Bad Credit 22.73% 22.73% 22.48%
Source:CreditCards.com

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